6 Steps to Reboot Your Business for Great Success
You are in business to succeed. But unfortunately, many companies subscribe to stagnancy, accepting their status quo as their station in life. If this is you, perhaps it is time to revisit business basics and begin again to build a stronger foundation for lasting success. Here are six ways to recharge and reposition your business to accomplish even greater things.
1. Redefine what success means to you.
Success in business means different things to various people. To some, success might mean turning their hobby into a business. To others, it might mean turning their small business into a 7+ figure enterprise. And still, others might define success in business as creating a social enterprise that impacts the lives of others around the world. And there might be those who say success to them means leaving a legacy for their children.
In whatever way you define success, write it down. Why? For one, seeing it in writing makes it concrete instead of abstract. Secondly, it gives you something to measure. Finally, you will undoubtedly encounter setbacks that can easily discourage you as you take your business to the next level. But when you clearly state what success means to you, you can gain the confidence and fortitude to press on towards your goals.
2. Reevaluate your purpose and your passion in life.
Have you defined your life’s purpose? For example, do you know what makes you get out of bed with joy? If so, how does your purpose relate to your business? Or does it?
Getting clear on your life’s purpose and what fulfills you is essential for you to experience any meaningful and sustainable success.
If you work for or lead a business that doesn’t bring you satisfaction beyond a salary, you should find out why you continue to stay there. After all, your passion fuels and fulfills you. To determine your passion, ask yourself what you would do if money were no object. Where is your zone of G.E.N.I.U.S.?™
Instead, you wander instead of work, being busy but not producing fruit.
So set your sights on a lofty goal, and write it down. Include a timeline and state why this is important to you. Next, plan how you will achieve your big goal, allowing for mistakes and obstacles. Conducting research or contacting a mentor or coach can help you with this process.
Now put your goal and your action plan where you can see them frequently.
This reminder could be on your laptop, refrigerator, or even your cell phone.
Next, implement a system for completing each task and meeting each milestone. As you finish each step, reward yourself. Then, repeat until you’ve reached your goal.
4. Remove the mental blocks.
Many entrepreneurs and business owners only scratch the surface of what they can accomplish. And if you’re wondering why you still have not reached the success you desire or deserve, the reason could be that you are playing it safe.
But staying in your comfort zone is in direct contrast with having massive success. Instead, playing it safe means you are co-signing to complacency.
However, great success will greet you if you step outside your comfort zone.
Sure, this is scary. But having a meaningful mission that offers impact, influence, and abundance lies just on the other side of mediocrity.
As a leader, you have to take risks, stretch your faith, say “So long!” to the imposter syndrome, and face your fear. Fulfillment and financial rewards await you when you do.
As Howard Schultz, CEO of Starbucks, stated, “Risk more than other people think is safe, dream more than others think is practical.”
5. Recommit to your craft.
Hone your craft until you become the best in your industry. Reading and researching one thing each day will give you knowledge that will help you stand out from others. Also, study other successful people in your industry, and seek a mentor.
Next, join or start a community with like-minded people with whom you can share information, ask questions, establish yourself as an authority, and collaborate with others.
Position yourself as an expert by creating intellectual property such as books or training programs. Share your knowledge by speaking on podcasts or hosting your podcast, interviewing others in your field, writing articles or features, or speaking at events.
6. Revisit your culture of caring and giving back.
More than ever, people want to connect with others who are kind and giving. And in business, this is no exception.
We live in an increasingly transparent world where many people research companies before they decide to support them with their dollars.
People want to know whether the business engages in ethical practices. They also look at its mission, vision, and values to determine what it stands for. Make sure your business passes the test and sets itself up for great success.
What part of your business needs a do-over? Which one of these tips resonate with you? I'd love to read your comments.